
Retail, consumer and logistics
At Browne Jacobson, we pride ourselves on our long-standing history of guiding clients through the evolving challenges of the retail, consumer, and logistics sectors.
In today's competitive landscape, standing out and adeptly navigating the shifting dynamics of the high street is more crucial than ever. We specialise in steering businesses through these complex transformations, ensuring not just successful navigation but also thriving outcomes.
We offer comprehensive legal solutions for:
- regulatory and compliance issues,
- trading arrangements,
- brand protection,
- competition issues,
- property management,
- omni-channel offerings,
- data protection strategies,
- employment matters,
- reputation management, and
- business transactions.
Comprehensive sector expertise
Our unique blend of public and private sector practice, combined with a broad client base, equips us with a deep understanding of the retail, consumer, and logistics sectors.
We offer a full-service approach, covering the entire asset life cycle, including:
- regulatory,
- procurement,
- planning,
- development, and
- transactional aspects.
Our partner-led teams, backed by sector-specific knowledge, deliver innovative, practical, and commercial legal advice.
Discover how our tailored advice can drive your success in this dynamic landscape.
"Browne Jacobson has expert knowledge across a wide range of matters with strong leaders and supporting team. The strong service levels are supported by timely responses."
Retail and supply chain
Emma Roake examines the state of the UK retail sector during a period of uncertainty, employment challenges and rising costs.

What we do
We cover the full asset life cycle from the underlying technological concept, through the regulatory, procurement, planning and authorisation phase to the raising of equity and debt capital, development and everyday operational aspects (including negotiating the ongoing commercial contracts, advising on agreements with governments, license agreements and securing/protecting the related IP) and the sale or acquisition of such assets and businesses, including the provision of sector-focused advice around asset-level legal due diligence.
Partner led
We believe in smaller, partner led teams – but we can field significant resources when required.
Sector expertise
Our advice is underpinned by retail, consumer and logistics sector and asset specific knowledge and experience.
Solution oriented
We believe that legal and commercial issues should be met with solutions.
Commercial
Our retail, consumer and logistics lawyers add commercial value through providing innovative, practical and thoughtful retail, consumer and logistics law advice.
Collaborative
We understand the intricacies of transactions in the retail, consumer and logistics sector and as such we approach transactions in a collaborative and open minded manner.
Timely completion
We are focussed on achieving your deadlines and transaction milestones.
Commitment
We are committed to helping you achieve your transactional aims and ensuring you only pay for value.
Strategic partner
We strive to build long-term relationships with our clients, recognising this will require investment and energy.

Our retail, consumer and logistics lawyers provide constructive, innovative and pragmatic advice which addresses and anticipates the wide variety of issues which can arise during transactions. We believe that connection gets results, makes all parties stronger and is central to the Browne Jacobson approach. We’re excited to be growing our relationships with clients, working collaboratively and forging connections in what is likely to be a period of rapid innovation and development for the retail, consumer and logistics sector.

We’re a founding member of Pangea Net, a non-exclusive network of full-service law firms across the globe, giving our clients to access high-quality, specialist advice, efficiently and cost effectively.
We’re proud to be the first law firm to support an O Shaped methodology, an innovative movement with a mission to drive positive change within the legal sector and promote greater collaboration between law firms and their clients.
Our retail lawyers advise in the context of the real social challenges affecting our clients and wider society and we hold diversity and inclusion values at our core.
We look to collaborate with retail, consumer and logistics sector organisations such as the FDF, the British Retail Consortium, the Property Managers Association, Retail Trust and Retail Economics – this ensures we remain close to the most recent updates and industry issues – enabling us to provide the practical, relevant pragmatic advice.

We cover the full asset life cycle from the underlying technological concept, through the regulatory, procurement, planning and authorisation phase to the raising of equity and debt capital, development and everyday operational aspects (including negotiating the ongoing commercial contracts, advising on agreements with governments, license agreements and securing/protecting the related IP) and the sale or acquisition of such assets and businesses, including the provision of sector-focused advice around asset-level legal due diligence.
Partner led
We believe in smaller, partner led teams – but we can field significant resources when required.
Sector expertise
Our advice is underpinned by retail, consumer and logistics sector and asset specific knowledge and experience.
Solution oriented
We believe that legal and commercial issues should be met with solutions.
Commercial
Our retail, consumer and logistics lawyers add commercial value through providing innovative, practical and thoughtful retail, consumer and logistics law advice.
Collaborative
We understand the intricacies of transactions in the retail, consumer and logistics sector and as such we approach transactions in a collaborative and open minded manner.
Timely completion
We are focussed on achieving your deadlines and transaction milestones.
Commitment
We are committed to helping you achieve your transactional aims and ensuring you only pay for value.
Strategic partner
We strive to build long-term relationships with our clients, recognising this will require investment and energy.

Our retail, consumer and logistics lawyers provide constructive, innovative and pragmatic advice which addresses and anticipates the wide variety of issues which can arise during transactions. We believe that connection gets results, makes all parties stronger and is central to the Browne Jacobson approach. We’re excited to be growing our relationships with clients, working collaboratively and forging connections in what is likely to be a period of rapid innovation and development for the retail, consumer and logistics sector.

We’re a founding member of Pangea Net, a non-exclusive network of full-service law firms across the globe, giving our clients to access high-quality, specialist advice, efficiently and cost effectively.
We’re proud to be the first law firm to support an O Shaped methodology, an innovative movement with a mission to drive positive change within the legal sector and promote greater collaboration between law firms and their clients.
Our retail lawyers advise in the context of the real social challenges affecting our clients and wider society and we hold diversity and inclusion values at our core.
We look to collaborate with retail, consumer and logistics sector organisations such as the FDF, the British Retail Consortium, the Property Managers Association, Retail Trust and Retail Economics – this ensures we remain close to the most recent updates and industry issues – enabling us to provide the practical, relevant pragmatic advice.

DPD: Innovation for sustainability
We are proud to have supported DPD on their sustainability journey, providing legal advice on their innovative initiatives, including the introduction of delivery robots on public highways.

So DPD as part of Geopost have a target of net zero by 2040 and that is going to include innovation. So, part of that is things like our electric vehicles. But we often think of innovation as just technology but actually we have to innovate to overcome our challenges as well. So, it's not just as easy as taking an EV and swapping it for a diesel. And we have to think about payload. We have to think about the driver route, and whether the range is there in the vehicle. But we also have to think about charging infrastructure both on site and in public.
We've got a fleet, in excess of 3800 vehicles. We delivered 80 million parcels last year and plan to deliver 100 million parcels this year. The strategy has been around delivering to city centres, so London, Birmingham Manchester. As well as getting that carbon reduction, we are also having a, a positive impact on the air quality in those cities.
I've been with the company now for 35 years. I’ve been driving my e-transit for about two years now. The transition has been seamless if I’m honest with you. Charge at home, plug it in. Ready to go in the morning. Cost about £6.50 a day. When I'm on patch, there is no comparison it is like driving a go-cart. So simple.
We recently held an EV open day at our Preston DC site. So, this gave drivers a chance to drive an electric vehicle, talk to an electric vehicle supplier, about the electric vehicles, how to charge them, and how to get the best out of them on a daily route. That was a great way to raise some awareness and importantly bust some myths.
We've started to work closely with BP pulse over the last couple of years. They provide us with DC charging infrastructure on our sites. But on top of actually having the chargers up and running, we work with them to develop software, which enables us to just make the experience slicker for the driver so they can join a smart queue, they can book a slot on the charger. So, when they come back to the depot at night, rather than kind of having the anxiety working out, if there's a charger free, they can see that in the app.
So, decarbonizing entire fleets is actually really challenging. The future is going to be a bit more of a mosaic of technologies. So, things like robots, things like drones, low emission fuels such as HVO that we already utilise, and also traditional methods of transport such as bikes and trains, they all have a part to play.
Gone from a, a robot with a single compartment that can deliver a single parcel onto a robot with three compartments. Customer gets a pre-notification say that the robot is kind of on its way and they'll get a pin number. So, they're able then to release the parcel. Can double up as a locker for returns at the end of its shift.
So, we're excited to have supported DPD on a range of projects involving their sustainability journey. The investment that they've made on sustainability and on improving the environment for everybody is nothing short of inspiring. But actually, the move to a more sustainable delivery force is not as straightforward as people might think, and it involves a number of novel and important legal issues. One of the ways that we've been working with DPD is advising them on the legal issues arising from the use of mechanical delivery robots, which use the public highways. It's been a real team effort, and one that we're so proud to have been a part of.
We’re pleased to say that we are now in a situation where we reuse or recycle 90% of our waste. 10% is used to generate energy. And we're zero to landfill. But really, the most important factor in resource management is to reduce the amount of waste that we, generate in the first place. Various initiatives, to do that, include donation of undeliverable food parcels through our relationship with FareShare. We've also developed a tote box that, doesn't require cable ties. So, it's a self-sealing unit. So, you don't produce those single use cable ties all the time.
I administer the DPD eco fund. So that's where we take our revenue from waste pallets and recycling that we don't want to profit from, and we put that into a fund that helps charities against climate change. So, things like wetlands restoration, stopping plastic pollution at source. And we've recently had a partnership with Forestry England where we've planted over 12,000 trees.
Look, consumers can tell us how we're doing, give us feedback so we know that we're moving in the right direction. And there's also a government piece around charging infrastructure. So more agnostic type service stations in areas we don't traditionally find them, such as rural areas that will really help with everyone on the transition to EVs.
So, if you want the full country go electric it has to be easier and cheaper and more accessible for every single person in the country.
So, raising awareness is really important. And there's lots more things you can do that don't involve buying EVs or buying HVO. So, you can trial EVs if you're not in a position to buy one. There's so many other decarbonization activities that you can get involved in such as waste and resources, circular economy. So, these are all things that we do as a business. And everything that we do is on our sustainability website.
Our expertise
Global logistics provider
We acted for a global logistics provider in their acquisition of leasehold premises. Both deals were conditional on satisfactory planning permission being acquired and the construction of bespoke distribution centres as well as funding. The deals were complex, involving planning issues and an overage agreement.
Luxury watchmaker
Advising on the brand’s digital marketing strategy and the re-targeting of customers on social media.
Well-known high street retailers and global luxury brands
Advising occupiers on their property requirements, from acquisitions and disposals (freehold and leasehold) to major refurbishments and redevelopments of flagship stores.
Skincare brand
Helping a specialist skincare brand navigate customer complaints and queries from its therapy room in a leading London department store.
Related products, services and sectors
Key contacts

Emma Roake
Partner

Caroline Green
Senior Partner

Sarah Parkinson
Partner

Lee Ashwood
Partner

Claire Burns
Legal Director

Emma Capper
Partner

Alexander Harris
Legal Director

Rachel Lyne
Partner

Faye McConnell
Principal Associate

Suki Tonks
Partner

Susan Voice
Partner

Shannon Fahy
Associate
What others say...
"They provide quick responses and they deliver on promises."
"The practice has the experience and flexibility to partner with a large multi-national organisation with an extensive and varied national property portfolio and work with the systems and governance appropriate to the environment."
"They are always professional. The sharing of information seemed to work."