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Winning and retaining customers is becoming tougher everyday for retailers. Delivering successful marketing campaigns, prize promotions and maintaining brand recognition is essential. Our experienced brands, advertising & marketing lawyers work with you to take care of the regulatory and legal issues affecting your marketing plan, leaving you free to focus on the strategic and creative side of your campaigns.
This event explored the increasing influence of the consumer on marketing communication channels and Parliament’s current approach to business and consumer rights. We also considered how new technologies are being used in advertising and marketing.
Tailored retainer arrangement delivering fixed-price certainty, with increased flexibility, and without the challenges of sourcing additional employees.
At a time when Amazon is fielding large spikes in demand amidst the coronavirus pandemic, the online retail platform will welcome the ruling of the Court of Justice of the European Union (CJEU) received on 2 April 2020.
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Hear from commercial IP lawyer Alex Watt and guests from Aston Martin Lagonda, Barker Brettell and Dummett Copp, for an insight into the 10th anniversary of our brands, advertising and marketing event.
James Reid of Deckers Brands joins a panel of experts to give a retail perspective on the usage of data, looking particularly at how retailers should keep their data current and relevant in order to enhance the experiences of tomorrow.
Dan Klein of Valtech joins a panel of experts to explore how retailers are using data to deliver a personalised customer experience that has anonymity.
Alibaba, one of China’s largest technology companies, recently demonstrated VR Pay, a payment service designed to allow virtual reality shoppers to pay for things simply by nodding their head.
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Partner and Head of IP and Commercial Group