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Brand protection

what can we do?

Our services include advising startups on national and international brand protection strategy, working closely with partner trade mark attorneys.

why choose us?

In an increasingly globalised digital economy, a brand is often the most valuable asset of a business. As the unique story of your business, product or service, it is the thing which makes people come to you rather than your competitors. At Browne Jacobson, our approach to brand protection is strategic and international. With investment in brand strategy and digital marketing a priority for most startups, advice from our skilled specialists will ensure maximum value from spending and minimise the risk of expensive infringement disputes.


How we help...

Sweatcoin is an innovative and ambitious project making people more physically active. A key asset of Sweatcoin is its brand. Browne Jacobson was able to coordinate timely advice and pragmatic solutions, including calling upon their US partners in Pangea Net, to ensure the international protection of the Sweatcoin brand.

Browne Jacobson understood our vision and their advice was timely and commercially sound, but – what’s more important - it was geared to the realities of a startup: fast, reasonably priced and minimised overhead required from our side.

Oleg Fomenko, Co-founder of Sweatcoin

Focus on...


FAQs for startups

Below are some of the questions we are regularly asked by startups, covering a range of topic areas.


How do we protect our brand internationally?

In this video Laura Mackenzie-Mitchell provides advice on the relevance of copyright and trademarks when branching out into key jurisdictions.


Legal updates

The Unjustified Threats Act - why it is important to all startups

The law in relation to unjustified threats is changing later this year (expected to come into force on 1 October 2017).


The story of a startup - hear from Trustedoctor about their journey

HealthTech startup Trustedoctor talk about their proof of concept journey and how their Grow adviser, Joel Nixon, helps their business.