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How to commercialise your IP: licensing, spin outs and JVs

Our expert panel, comprised of IP and corporate law specialists, will be discussing IP commercialisation strategies, their benefits and pitfalls, drawing on experience across the private, public and higher education sectors.

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Parallel Imports - what brand and IP owners need to know

Parallel importers seek to exploit price differentials for goods sold in different countries. The EU principle of exhaustion of rights prevents businesses from enforcing their IP rights to restrict this secondary trade within the EU if the goods were first marketed in the EU with their consent, other than in limited circumstances.

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Legal update

4 September 2019 “Utterly horrified” masters and “blatantly inadmissible” evidence

The sole result for a search on Westlaw for the phrase “utterly horrified” is an interesting decision from Mr Justice Arnold on June 12 2019 about evidence in passing off proceedings.

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Advertising and marketing: 7 things to avoid when working with influencers

In this webinar, Alex Watt and Sam Whittingham share their experience in the burgeoning social media influencer industry, advise on the contractual provisions that you should never compromise on in ‘influencer agreements’ and consider the problems that may arise without sufficient contractual protection.

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A litigator’s perspective on up to date brand filing and prosecution strategies

Recent court decisions about bad faith, clarity, acquired distinctiveness and jurisdiction issues with enforcement have impacted on portfolio management best practice. In this webinar, Bonita Trimmer and Giles Parsons provided a trade mark litigator’s perspective on how these decisions should influence the choices of brand portfolio managers in the UK and throughout the EU.

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Brand strategies for world acclaim - listen to the highlights of our event

We caught up with our experts following this year’s brands event for a look at how you can make the most of your brand and how to bring your business to world acclaim.
Watch this highlights video for a glimpse into our event, covering social media and how you can harness it’s power and avoid common pitfalls, what branding can deliver for your business and what you can do to keep your brand protected, as well as some key learnings from some epic brand battles and how you can apply these cases to your business.
The full talks of the day are published to SoundCloud, ready for you to listen again and share with your teams.

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Legal update

21 March 2018 Does copyright protection extend to illegally created works? A UK perspective

H&M has publicly announced that it is dropping its lawsuit against the graffiti artist Jason “REVOK” Williams, following a huge social media backlash.

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IP licensing: how to avoid the common pitfalls

Intellectual property (IP) licensing is a significant strategic tool for exploiting inventions and brands. However it is often neglected that for each of the different intellectual property rights, a degree of bespoke treatment is required at licensing level in the UK.

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What businesses need to know about the Trade Secrets Directive

The Trade Secrets Directive came into force in July 2016 and member states will have to implement it before July 2018. This webinar will discuss key points that companies should be aware of and practical tips about how to protect their trade secrets as a result of the Directive.

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CJEU decision - luxury brands may be able to restrict sales through online marketplaces

On 6 December, the highly anticipated decision in the case, (C 230/16) Coty Germany GmbH v Parfümerie Akzente GmbH will be welcomed by many luxury brands. Watch our video to hear more from our IP and trade mark specialist Bonita on the decision and what this means for brands.

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