Please sign in with your existing account details.
Register to access exclusive content, sign up to receive our updates and personalise your experience on brownejacobson.com.
Privacy statement - Terms and conditions
Forgotten your password?
You have exceeded the maximum number of login attempts for this email address and your account has been locked. An email has been sent to member of Browne Jacobson's web team and some one will be contacting you over the next two working days with details of how to change your password.
Are you sure you want to remove this item from you pinned content?
Ofcom has confirmed that from 28 February 2011, paid for references for products and services will be permitted in UK TV programmes.
The new rules can be found in a revised section nine to the broadcast code and includes restrictions on the types of product that can be placed, the types of programmes in which products can be placed, and limits on the way in which products can be seen and referred to in programmes.
The industry is suggesting that real changes are unlikely to be seen on TV until 2012, but viewers should see an audience awareness campaign on channels intending to use product placement early in the new year.
Now that television receivers that allow users to record, pause and rewind our favourite programs are common place, expect to see our favourite programs infiltrated by our favourite brands. Time will tell whether this will be a ‘product invasion’ or whether advertisers manage to strike the right balance and ensure that the placement matches the content of where it is placed.
A recent decision by the Supreme Court in Shanks v Unilever PLC has supported the right for employees to receive compensation for patented inventions if the invention is of ‘outstanding benefit’.
View blog
The Hiscox Cyber Readiness report, a review of 3300 organisations, will be a stark warning for CEO’s of SME’s in the UK and in Europe.
The Court of Justice of the European Union has today given its judgment in relation to a key issue in one of the most hotly debated trade mark disputes in recent times.
Rules to enhance regulatory oversight and improve pricing transparency of cross-border parcel delivery services were adopted by the European Council on 12 April 2018.
Select which mailings you would like to receive from us.
Sign up