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Buy now, pay later - the new M&A mantra


10 June 2009

The tough economic situation has had a profound effect on all areas of business in the Midlands, forcing many companies to adopt more innovative approaches to corporate acquisitions. Joanne Bligh, corporate finance partner at Birmingham law firm Browne Jacobson has observed a recent wave of transactions taking place on the back of deferred consideration only, which on the face of it, seems like a practical solution but it’s not without its risks.

“Just as consumers have curbed their spending, so too has the corporate world. Poor liquidity, lack of bank debt and confidence in the global banking market is taking its toll on the merger and acquisition (M&A) market which saw a significant downturn in the number and value of deals in the second half of 2008. This dip in activity has acted as a catalyst for a noticeable shift in the industry where both sellers and buyers are looking to alternative ways to facilitate transactions.

“While many PLCs and larger businesses are riding out the recession by conserving what they have, others are choosing instead to unload their ‘lame duck’ businesses that are not core to their offering. Then there are other enterprises looking to extend what they have, but which may be struggling to find the funding to acquire by way of the more traditional methods. Timing is also a factor for the parties as funding is taking longer to secure. Both parties are seeking a new solution such as buying using deferred consideration only with no payments on completion which can provide an answer for both parties.

“This latter, pragmatic solution allows a buyer to acquire a business, paying nothing upfront, instead agreeing to pay further down the track, when they have raised the necessary funding, perhaps on the back of the assets themselves, or upon the business starting to generate sufficient cash to repay the seller. This could mean that the seller will not see all of the consideration for several months down the track. For the buyer, this means there is little risk involved as it allows them to buy now and pay later, either when the business is in a more stable position and the financial market sees a return of confidence, or when they have gone through the process of raising finance on the assets they have just bought.

“Equally, the attraction for PLCs and large companies is that they can shift non-core divisions – potentially without having to adjust the cost to reflect the current market – and concentrate on their core competencies. Without entering into the transaction, the seller could be faced with running the business at a loss, simply reducing the time it is spending in the divesting business or, looking at a worst case scenario, it reduces the threat of insolvency arrangements, and avoids the costs and administration burden involved in closing down a business, in turn saving jobs. Deferred consideration can also make a potential acquisition more attractive. Sellers who insist on an all out cash deal, particularly in these challenging times, could be effectively reducing the number of potential suitors as well as leading to concerns about the long term stability of the business and a perceived lack of confidence in the future of the business on the part of the seller.

“Sellers should try to keep any repayment period as short as possible but long enough not to put undue pressure on the buyer. Charging interest can also incentivise the buyer to make any repayments as quickly as possible. The flip side is that, should the buyer fail to pay the future staged instalments for whatever reason, the seller may be left with no return for the assets they have sold, resulting potentially in either costly and time consuming litigation proceedings to recover the monies they are owed, providing the buyer is solvent. A seller could also be looking at the onerous task of enforcing any security it has taken in relation to the deferred consideration if they feel that the buyer is less financially stable, making time of the essence to recover their cash, not to mention a great deal of hassle and an unwanted diversion.

“Sellers therefore must carry out full and proper due diligence prior to the deal on the identity of the buyer, its status, its assets and trading history and then ensure that it takes sufficient security to cover the outstanding deferred consideration. This can take the form of charges over the assets it is selling, for example, a floating charge over stock and debts or a fixed charge over assets such as equipment and property. Other security options include parent company or personal guarantees, title to specific assets remaining in the sellers name until the purchase price is paid in full or obliging the buyer to place a specified sum in a joint deposit account on completion making clear in what circumstances this can be released.

“Whilst deferred consideration agreements can appear complex, they have many positives. If both parties approach the deal sensibly and commercially, the use of deferred consideration to facilitate a deal which would not otherwise happen, allows sellers to divest non core assets, and entrepreneurs to root out businesses which are commercially viable.

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